Overall Traffic Sources:
Organic Search:
~ 70%
Direct:
~ 18%
Other:
~ 8%
Social Media:
~ 4%
*Typical Website Data
Data shows that most web traffic comes from Organic Search.
Although Social Media and Paid Ads can help, Organic SEO is the most efficient way to increase your online visitors.
Also, you should monitor your
Impressions. An impression is when your website is visible to a visitor using Google Search.
This does not necessarily mean a visitor clicked on your website. Yet, it is useful to monitor your position and to see how often your website is showing in the organic search engine results.
Impressions can be monitored by using Google's free SEO tools (ex.
Google Search Console).